32:16Crowdin
Shashi Bhushan starts with workflow mapping rather than tool selection, then covers source-text quality, human review, AI proofreading, glossary checks, product-team involvement, pilots and privacy constraints. That is almost exactly the operating model the article recommends for Estonian teams working across Estonian, English, Russian, Finnish and customer-specific terminology.
What you should get from this: Learn how to introduce AI into localization without removing human ownership of meaning, tone, terminology and final approval.
Watch or know first: A real multilingual support, sales, documentation or content workflow to improve.
AI Expert note: The examples use Crowdin terminology, but the useful pattern is vendor-neutral: map the workflow, fix source quality first, use glossaries, pilot narrowly and keep humans responsible for sensitive output.
