17 minutesHow a handful of tech companies control billions of minds every day | Tristan Harris
Explain the concept of the 'attention economy' and name one design tactic used to capture attention.
Tom Nassr | XRAY. Walks through what a Zap actually is, how triggers and actions fit together, and how to build a working Google Sheets → Slack automation from scratch — exactly the mental model you need before adding AI to the mix. Also tours Zapier Tables, Interfaces, and AI features so you have a sense of what's in the box.
Mostly pre-AI mechanics by design: the article wants the trigger/action model in your head before you add ChatGPT, and this is that foundation — the Tables and Interfaces tour is optional.
Understand triggers, actions and simple automation flow before adding AI to a business process.
None — no automation experience assumed.
Last reviewed: May 18, 2026
Continue through the same learning path with the next curated companion videos.
17 minutesExplain the concept of the 'attention economy' and name one design tactic used to capture attention.
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37 minutesUse AI to challenge assumptions, compare options and surface counterarguments before making decisions.
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