Variant Iteration Direction Card
Use with Iterate Variants Without Losing the Direction.
Freeze first
Thesis (immutable this session):
Non-goals:
Round log (max 3 rounds)
| Round | Axis varied | Keeper | Thesis intact? | Non-goal hit? |
|---|---|---|---|---|
| 1 | Y/N | Y/N | ||
| 2 | Y/N | Y/N | ||
| 3 | Y/N | Y/N |
Scorecard for candidates
| Variant | Serves thesis? | Hits non-goal? | Still mine? | Keep? |
|---|---|---|---|---|
| A | ||||
| B | ||||
| C | ||||
| D |
Stop rule
After three rounds: decide or revise the brief deliberately - do not prompt for a new concept by stealth.
What this is not
- Not endless option shopping as productivity
- Not permission to break the brief because a stakeholder “liked the vibe”
- Not a substitute for critique or a taste-preserving edit pass